DRIVEN BY CREATIVITY. POWERED BY EXPERTISE.
At 208, we don't just produce content - we craft stories that move audiences and drive real impact.
We deliver productions for brands, government entities and organisations worldwide, combining international storytelling expertise with the ability to execute across multiple markets - including Saudi Arabia, the UAE and the wider GCC. From brand campaigns and destination films to film studio productions and immersive experiences, every project is driven by creative ambition, strategic thinking and meticulous execution - creating content that resonates wherever it's seen.
MEET THE FOUNDER
Nasreen Eldawi leads 208 with over 20 years’ experience producing content for global audiences. She began her career in television at the BBC and MTV in London, going on to cover major international events from the Cannes Film Festival to the Grammys and BAFTAs, and interview A-list talent including Brad Pitt, Julia Roberts, Salma Hayek, Tom Cruise and George Clooney.
Nasreen brings a powerful combination of editorial instinct, cultural fluency and commercial insight to every project. Under her leadership, 208 has grown from a boutique studio into an international production and creative partner trusted by brands, broadcasters and organisations worldwide - from Silicon Valley to Saudi Arabia - to deliver ambitious ideas with scale, precision and impact.
HOW WE CAN HELP
208 handles everything - from creative concept and production strategy through to filming, post-production and platform-ready delivery. We work across brand films, destination, sports, events and tourism campaigns, film studio, EPK and entertainment content, social media productions, and large-scale immersive experiences. Whether you need a full production partner from day one or expert execution of a brief already in hand, we bring Hollywood-level craft and genuine global reach to every project.
Backed by a global network of award-winning filmmakers and creatives, we bring the right team to every project - wherever in the world it needs to happen.
SOCIAL MEDIA & DIGITAL CAMPAIGNS
We extend production beyond filming to deliver content optimised for every platform your audience uses. From live event coverage to strategic campaigns, we combine creative storytelling with digital expertise - turning productions into measurable engagement, impact and reach.
GLOBAL REACH & BRAND PARTNERSHIPS
We have delivered projects for international brands, broadcasters, and agencies, combining Hollywood standards with local expertise. Whether in London, Los Angeles, Riyadh, or across the Middle East, 208 is the partner you need to make ambitious ideas happen at scale, on time, and to the highest quality.
AI-DRIVEN PRODUCTION & IMMERSIVE EXPERIENCES
208 integrates AI and advanced technology across all productions - from brand campaigns and social content to large-scale events and immersive experiences. The result is content that's faster to deliver, technically innovative, and built for the platforms and formats that modern audiences actually use.
SAUDI ARABIA & THE GCC:
LOCAL EXPERTISE. GLOBAL STANDARDS.
With production experience across the GCC since our earliest projects, and with a regional HQ registered in Riyadh, 208 is the bridge for international clients producing content in the region. We combine deep local knowledge with international production standards, helping brands, agencies, and organisations navigate permits, logistics, local crews, locations, and cultural insight.
Our team has delivered productions for leading organisations including MBC Group, MDL Beast, NEOM, the Ministry of Sport, and PIF, supporting campaigns, major events, tourism initiatives, and global brand projects. We ensure every production runs smoothly, efficiently, and to the highest global standards - enabling ambitious ideas to come to life across the region with confidence and impact.
